Public Relations Associate at Teachers Pay Teachers Full Time

Responsibilities

• Play a leading role in creating and implementing IXL Learning’s media relations strategy
• Generate news coverage across IXL Learning’s brands, including Rosetta Stone, IXL, Dictionary.com
• Grow IXL Learning’s presence in technology, general consumer, and education news outlets
• Identify new opportunities to inject IXL Learning’s brands into news cycles
• Help develop and maintain media relationships with influential education trade, technology, and consumer outlets
• Write press releases, pitches, statements, and Q&A docs
• Identify thought leadership opportunities; help research and brainstorm ideas for content
• Evaluate award opportunities and draft nominations
• Monitor and report coverage
• Bring creative thinking to the team, focusing on new ways to tell IXL Learning’s story
• Inform, inspire, and engage colleagues through internal marketing and communications projects
• Help prepare company- and team-wide presentations

Requirements

• 3-6 years of experience in PR or journalism, with a track record of relationships with journalists
• PR agency experience is preferred, but not required
• An always-on media mindset with a history of proactive campaigns resulting in positive coverage
• Ability to navigate between strategy and the execution of tactics
• A dedicated self-starter and critical thinker
• Excellent storyteller with strong verbal, written, and interpersonal communication skills
• Ability to multitask, prioritize projects, and meet deadlines with accuracy
• Interest in education and technology, and quickly learn about the intersection of the industries
• Experience with Google Docs, Sheets, and Slides

Benefits

• Medical, dental, & vision insurance
• HSA and FSA options
• Paid parental leave
• Paid volunteer time
• Tuition reimbursement & reduction programs
• Generous PTO
• 401k and employer match
• Full-service wellness and EAP program
• Employee recognition and awards programs
• Employer paid life & AD&D insurance
• Short-term disability
• Employer paid long-term disability
• And more