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Summary:
- Join a fast-growing EdTech company dedicated to advancing mental health and wellness!
- Moozoom is looking for a dynamic Content Marketing Manager to weave engaging narratives and amplify the company’s online presence through strategic social media management.
- Passion for educational content and connecting with various audiences is key.
- This dual role involves creating SEO-driven content and managing social media platforms to foster community engagement and grow brand awareness in the K-12 education space.
Responsibilities:
- Create high-quality, engaging, and SEO-friendly content for the website, blog, and promotional materials.
- Copy-edit email campaigns, social media posts, and landing pages.
- Manage and grow moozoom’s social media presence across platforms such as Facebook, X, and TikTok.
- Conduct keyword research to optimize content for search engines and enhance visibility.
- Develop and implement social media campaigns that align with our goals and promote mental health initiatives.
- Engage with the community by responding to comments and inquiries in a timely manner.
- Monitor social media metrics and content performance, making adjustments as needed based on analytics.
- Collaborate with the marketing team to create comprehensive content strategies that incorporate both written and visual elements.
- Stay updated on SEO and social media trends to continually improve our strategies.
- Prospect key partnership opportunities in the Edtech space.
- Coordinate more traditional marketing initiatives (such as branding, conferences, etc.).
Requirements:
- 3-5 years of experience in SEO content writing in the space of Mental Health / Social Emotional Learning and social media management.
- Strong understanding of SEO principles and social media best practices.
- Excellent writing, editing, and proofreading skills in English (Fluency in French is a plus).
- Experience with content and social media management systems.
- Proficient in using analytics tools (e.g., Google Analytics, social media insights) to measure performance.
- Ability to produce engaging content under tight deadlines.
- Creative thinking and problem-solving skills to develop unique content and campaigns.
- A passionate advocate for K-12 education and mental health awareness.
- Bachelor’s degree in English, Communications, Marketing, or a related field.
Benefits:
- Remote position.
- Flexible work hours.
- Collaborative work environment.
- Competitive salary.
- Full health benefits coverage.
