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Summary:
- IMPACT BRANDS is a leading contributor to the health and wellness industry.
- The company has expanded to a diverse family of 6+ brands, including PureHealth Research, Nation Health MD, Pureance, Trumeta, PetMade, and VitalPeak.
- The company embraces remote work culture and promotes open-mindedness, high energy, and adaptability.
- IMPACT BRANDS has positively impacted the lives of 3 million people worldwide.
- Remote position as Media Buyer with a focus on health and wellness brands.
Responsibilities:
- Create and manage ad campaigns on Meta/Facebook Ads targeting sports-related audiences.
- Develop and utilize Custom Audiences to enhance campaign effectiveness.
- Collaborate closely with the creative team to contribute to visual content for ads.
- Research and test new audience segments and creative strategies to improve campaign results.
- Continuously optimize and analyze campaign performance to meet KPIs.
- Assist in the development, execution, and optimization of social media strategies.
- Perform other media buying tasks to support overall advertising objectives.
Requirements:
- Bachelor’s degree or higher in a relevant field.
- 1+ years of experience in creating and managing Meta/Facebook Ads campaigns.
- Strong understanding of audience segmentation and social media best practices.
- Familiarity with Google Analytics for tracking and analyzing campaign performance.
- Excellent analytical, problem-solving, and creative thinking skills.
- Strong interpersonal skills with the ability to collaborate with different teams.
- Ability to work independently and as part of a team.
- Passion for social media, especially sports-related campaigns, and staying up-to-date with trends.
- Demonstrated fluency in English and Spanish.
- Bonus: Experience with other advertising platforms such as YouTube ads, TikTok Ads, and Google Ads.
Benefits:
- Hiring bonus upon joining the team.
- Remote work with flexible workspaces.
- Home office budget and the choice between a MacBook or Windows workstation.
- Health and wellness budget to support well-being.
- 25+ working days of paid holidays.
- 2 paid days each year for volunteering.
- Personal development opportunities through online training and conferences.
- Professional growth with career advancement opportunities.
- Achievement bonus based on company success.
- Exclusive access to health and wellness products.
- Flatwork culture and opportunities to influence the company.
- Regular team-building activities and engaging online events.
- Additional benefits including virtual lunch and welcome package.
