Product Marketing Manager, Software Supply Chain Security Full Time

Description:

• Possess deep domain expertise in application security software development lifecycle, as well as the software/TPCRM processes for acquiring, purchasing, and deploying software across an enterprise.
• Work alongside the product management team and develop, update, and maintain all relevant product content supporting the full solution suite.
• Strong cross-functional collaboration with product management, sales, and marketing, as well as demand generation, content marketing, field marketing, and communications.
• Maintain updated persona-based profiles and value propositions for usage across sales and demand generation content.
• Develop sales playbooks, discovery guides, competitive briefs, customer presentations, and ROI tools.
• Consistently engage with customers to fuel reference programs, customer advisory boards, case study production and customer events.
• Develop web content, white papers, solution briefs, eBooks, blogs, videos and how-to guides with clear and compelling value propositions across the customer journey.
• Develop customer and personalized materials in support of ABM and targeted account list programs across enterprise and BD accounts.
• Work alongside the Technical Marketing team to produce compelling first-touch demos, webinars, and technical presentations.
• Maintain and communicate updated sales enablement materials through recurring communications and a centralized sales enablement platform.
• Play a major role in delivering recurring sales onboarding and training that’s consistently measured for continuous improvement.
• Work closely with demand generation to meet global lead, pipeline and sales objectives.
• Speak at industry events in addition to customer and partner-facing webinars.
• Gather and analyze sales enablement, campaign, product, and win/loss performance.
• Other duties as assigned.

Requirements:

• 3-5 years working in cybersecurity and SDLC space required, ideally for a SCA organization.
• 5+ years of B2B product marketing experience.
• Possesses a combination of strategic thinking, execution, creativity, and project management skills.
• Loves to create compelling experiences through the written and visual form to guide users through the digital and personal buying journey.
• Always thinking about how to make sales successful through training, enablement, messaging, personalized content, and campaigns.
• Passion for winning, driving change, and executing in a fast-moving startup environment.
• Ability to work collaboratively in a team-based environment.
• Excellent problem-solving and communication skills.
• The ability to travel up to 25% or as required by this position.

Benefits:

• Competitive compensation packages (base, bonus and equity).
• HRA – RL covers your Medical deductible through reimbursements.
• Employer paid dental, vision, disability & life insurance.
• Voluntary Buy up Life Insurance for you and your dependents.
• 401k: Traditional and Roth.
• Flexible Spending Accounts (health & dependent).
• Flexible PTO-take time when you need it.
• Quarterly (3 day) Wellness Weekends.
• Access to Udemy Business for professional development and continuous learning across a wide range of courses.
• Pet insurance.
• Hospital Indemnity insurance and Accident insurance.
• Employee Assistance Plan (EAP)- offering mental health, financial, and legal resources.
• Remote Work Stipend to cover the cost of your internet and cell phone cost.
• All employees receive a complimentary membership to the Calm app, promoting mental well-being and stress reduction.
• Volunteer Time allowance of 8 hours yearly to support the 501c of your choice.
• Opportunities for advancement.
• Innovative and collaborative work environment.