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Description:
- Tracking DSC’s brand performance and competitive landscape; mining POS data, panel, innovation and other syndicated data for a 360-view of the marketplace.
- Providing customer-centric, category-level guidance by leveraging trends and insights to uncover business opportunities which grow both category sales and our customers’ business.
- Driving the brand’s growth by understanding and uncovering distribution and customer marketing opportunities.
- Translating consumer insights into customer-facing and commercial growth opportunities, e.g. activating on the “club” idea on the retailer level.
- Analytics lead for our DSC-Owned Customer Accounts leveraging each retailer’s individual data portals (Retail Link/Luminate, Target POL, Albertsons, etc.).
- POS tracking, inventory tracking, and forecasting.
- Delivering Line Review insights and strategy in partnership with sale leaders.
- Driving routine deliverables: monthly scorecard and weekly reporting for top customers.
- Collaborating with the supply team for inventory monitoring; utilizing sales data to evaluate brand performance and to identify category opportunities.
Requirements:
- Bachelor’s Degree in data, data science, or equivalent; MBA or other advanced degrees preferred.
- 4+ years leveraging Walmart, Target and other retailer vendor data portals.
- 4+ years working with syndicated data: IRI, Nielsen, Numerator, Kantar and other sources.
- Experience in shopper insights or an equivalent field.
- Strong proficiency in go-to-market strategies and translating insights into actionable next steps against business objectives.
- Experience in connecting dots among various data sources for a cohesive story; data visualization.
- Experience in a variety of methodologies, including qualitative (e.g. ethnography, consumer journeys, online consumer panels, job to be done, focus groups, in-depth-interviews) and quantitative (review analytics, idea testing, concept screening, path to purchase, etc.) research.
- Experience managing relationships with third-party research agencies.
- Outstanding written, visual, and verbal communication skills.
- Strong influencing skills with leaders, cross-functional teams and suppliers.
- Strong project ownership and management skills; an agile problem solver.
- A strong growth mindset.
Benefits:
- Comprehensive benefit plans with free premium options, including medical, dental and vision coverage, along with supplemental coverage options.
- Free life insurance, short term disability and long term disability.
- 401(k) plan with a company match of 50% of the first 6% with only 1 year of vesting.
- Unlimited vacation and generous sick time.
- Half day Fridays year-round (subject to business needs).
- 12 weeks of fully paid parental leave.
- 4 weeks of fully paid disability leave.
- Free Dollar Shave Club Products.
- Monthly cell phone and work-from-home stipends.
