Senior Partner Marketing Manager Full Time

Summary:

• Fivetran’s mission is to make access to data as simple and reliable as electricity.
• The company enables customer data to arrive in warehouses, ready for query, with no engineering or maintenance required.
• Fivetran is seeking a Senior Partner Marketing Manager to join the Product + Portfolio Marketing team.
• The role focuses on leading partner marketing efforts with G/SI and reseller partners to drive pipeline growth and market expansion.
• The position involves developing and executing integrated marketing plans to accelerate partner success, working cross-functionally with alliances, content, product marketing, and demand generation teams.
• This is a full-time, remote position based in the United States.

Responsibilities:

• Develop and execute comprehensive channel partner marketing strategies for channel partners.
• Define bill of materials (BOM) for partners related to Fivetran GTM launches and campaigns and deliver BOM by repurposing foundational materials from PMM, content marketing, and demand generation.
• Ensure joint materials for every stage of the funnel are available for partners to leverage in their own efforts with their customers.
• Work with the Partner Programs team to upload materials into the Fivetran Partner Portal for partners to leverage.
• Collaborate with Fivetran Partner Development Managers and Partner Area Managers (as needed) to bring bespoke partner solutions to market, with Fivetran launches and campaigns in mind.
• Evolve channel marketing communications strategy, inclusive of monthly newsletters, and work with the Partner Programs team to ensure alignment.
• Build and maintain strong relationships with marketing teams within key partners, understanding how Fivetran’s business goals overlap with theirs, and identifying opportunities for collaboration.
• Collaborate and communicate effectively with external partners as well as internal cross-functional teams (i.e., alliances, product marketing, field marketing, demand generation) to effectively develop and execute joint go-to-market plans.
• Track and measure partner marketing performance, providing insights and implementing changes to optimize programs.
• Stay up-to-date on industry trends, competitor activities, and partner landscape to identify new opportunities.

Requirements:

• Proven track record of developing and collaboratively executing successful partner marketing programs, preferably with channel partners.
• Understanding of channel partner marketing needs and the ability to tailor messaging and content accordingly.
• Ability to adapt to a fast-paced, dynamic environment and take initiative and ownership.
• Excellent verbal and written communication skills, including the ability to communicate effectively with diverse audiences.
• Ability to balance multiple initiatives and make strategic decisions.

Benefits:

• 100% employer-paid medical insurance.
• Generous paid time-off policy (PTO), plus paid sick time, inclusive parental leave policy, holidays, and volunteer days off.
• RSU stock grants.
• Professional development and training opportunities.
• Company virtual happy hours, free food, and fun team-building activities.
• Monthly cell phone stipend.
• Access to an innovative mental health support platform offering personalized care and resources (therapy, coaching, self-guided mindfulness exercises) for all covered employees and their dependents.
• Benefits may vary by country and worker type.