SEO Product Manager Full Time

Summary:

• Holafly is a fast-growing start-up that is changing how travelers connect to the internet abroad.
• Since 2018, Holafly has helped thousands of travelers by providing global internet to more than 200 worldwide destinations.
• The company is a young and international team of over 420 people based worldwide.
• Holafly is looking for an SEO Product Manager to optimize its ecommerce platforms and enhance search engine visibility.

Responsibilities:

• Conduct keyword research and search intent analysis to identify target keywords and understand user needs.
• Analyze competitors to benchmark and identify opportunities for content optimization and differentiation.
• Create growth roadmaps to improve rankings, traffic, and revenue.
• Perform content audits and create content briefs for existing and new ecommerce pages.
• Coordinate the implementation of content improvements and the launch of new ecommerce pages with content specialists.
• Work alongside regional and localization teams to create copy.
• Perform internal linking audits and create briefs for implementation in collaboration with other teams (blog, product, etc.).
• Optimize meta-elements and schema to improve CTR.
• Perform technical SEO audits, create prioritization frameworks, and provide proper documentation to support implementation by Engineering teams.
• Provide UX SEO suggestions to improve page navigation and content layout for enhanced user experience and search engine performance.
• Collaborate with the off-page SEO team to ensure ecommerce pages and the homepage receive proper support in terms of backlinks and PR campaigns.
• Run content and on-page tests to improve CTR, traffic, and revenue.
• Work in collaboration with the CRO team to ensure CRO tests also improve SEO KPIs.

Requirements:

• Fluent in English.
• Spanish will be considered an advantage.
• SEO knowledge and experience using tools such as SurferSEO, Clearscope, Frase AI, Screaming Frog, Sitebulb, Ahrefs, or Semrush.
• Excellent communication and collaboration skills.
• Ability to negotiate terms and conditions to reach a backlink agreement.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Creative mindset that allows for out-of-the-box thinking to attract backlinks in creative ways.

Benefits:

• Competitive compensation.
• Bonus based on performance.
• The opportunity to shape an early-stage startup into a high-growth enterprise.
• Career plan according to your needs and concerns.
• A committed team, to which you can contribute but also learn from.
• Full remote position with occasional travel to locations like Madrid, Lima, Bangkok, or Medellín.
• Flexible working hours.
• Budget for professional development.