SMB Account Executive (Franchise) Full Time

Summary:

• We’re in search of an SMB Account Executive who will play a pivotal role in driving our organization’s growth by expanding adoption of programs within our Franchise client segment.
• They will lead the prospecting, engagement and enlistment of franchisees whose parent companies offer the InStride workforce education programs.
• This will include territory planning, prospecting outreach, opportunity execution and successful delivery against quota.
• The role requires strong communication, negotiation and problem-solving skills to effectively promote our offering to potential clients.
• It is a fast paced, high volume environment.

Responsibilities:

• Proactively identify and target potential franchise business owners to expand our program adoption among InStride’s strategic Franchisor partners.
• Use your in-depth knowledge of our products and services to successfully align them with the evolving needs of their workforce.
• Partner closely with Corporate Partner Success and Engagement Managers to align on goals, define the acquisition strategy, and provide regular updates to the Corporate Franchise stakeholders.
• Leverage outreach strategies including warm and cold calls, promotional campaigns, incentives, and PR to set meetings with prospective franchise business owners and operators.
• Conduct compelling product presentations and demonstrations to showcase the benefits of the InStride program offering, using insight into the prospect’s specific needs to tailor appropriately.
• Develop and implement effective sales plans to meet or exceed quotas and revenue targets.
• Collaborate effectively with sales and marketing teams to align strategies and messaging.
• Effectively communicate and align prospects with the terms and pricing of the InStride offering.
• Close sales opportunities and ensure successful contract signings.
• Stay informed about industry trends, competing offerings and market conditions to support informed and tailored sales execution.
• Maintain accurate records of sales activities, prospect interactions and opportunity forecasts.
• Support regular opportunity and pipeline reviews.
• Continuously update knowledge of InStride’s products and services to effectively communicate their value to potential clients.
• Gather and relay customer feedback and insights to relevant InStride teams and management, contributing to the refinement and development of our offerings.
• Travel as necessary and participate in industry events, conferences, and thought leadership initiatives to strengthen our brand’s presence and network with potential clients and partners.

Requirements:

• Minimum of 3 years of experience in business-to-business sales for software, educational services, franchise benefits or related solutions.
• Proven track record of consistently meeting or exceeding sales targets.
• In-depth knowledge of the industry, market trends, and a keen understanding of client needs and pain points.
• Excellent communication and negotiation skills, with the ability to present complex ideas and solutions in a clear and persuasive manner.
• Analytical mindset, proficient in using data to drive decision-making and inform strategy.
• Strong business acumen, strategic thinking, and the ability to align business objectives with sales and marketing initiatives.
• Self-motivated, driven, and adaptable to a fast-paced and dynamic work environment.
• A passion for professional growth, continuous learning, and a commitment to staying up-to-date with industry best practices.
• Excited by the challenge of building a world-class business that delivers not only a high return on investments but also has meaningful impact on society.
• High EQ, comfortable with ambiguity and has a “no job too small” startup mentality.

Benefits:

• As an organization that champions investing in people, it’s critical we walk the talk. That’s why InStride employees are eligible to enroll in 2,800+ online certificate and degree programs through our Step Forward program.
• Unlike traditional tuition reimbursement programs, InStride covers your tuition upfront, regardless of your course of study, degree type, or school – eligible to employees starting Day 1.
• 401(k) plan with company match.
• Flexible vacation policy.
• Paid family leave.
• Best-in-class health care benefits.
• And more!