Conduct content audits and gap analysis.
Develop strategic approaches to improve program effectiveness.
Ensure adherence to Section 508 accessibility, plain-language needs, and federal requirements.
Define key brand messages and establish content workflow, management, and governance.
Create and disseminate content standards documents.
Plan, deliver, promote, and maintain content for multiple channels and audiences.
Conduct stakeholder interviews and create audience personas.
Map content to stages in the user journey and perform content audits.
Optimize content for SEO and manage editorial calendars.
Interact with Federal employees and SMEs to guide specific project sub-tasks.
Monitor resources to complete duties within scheduled milestones and budget constraints.
Serve as the point of contact for content strategy, creative services, marketing/communications, and information management.
Perform quality checks on all work products.

In-depth knowledge of developing content strategies and conducting content audits.
Strong understanding of User Experience (UX) and Information Architecture.
Ability to quickly understand business and technical requirements.
Experience with corporate environments and multiple stakeholders.
Proficient in using analytics tools to monitor content traffic and engagement.
Strong written and oral communication skills, with the ability to present confidently to stakeholders.
Knowledge of Web Content Accessibility Guidelines 2.0 (WCAG 2.0) desired.
Empathy for user content needs and strong storytelling skills.
Data-driven mindset to enhance content credibility.
BSc/BA in Marketing, English, Journalism, or related field.

Web Content Strategist at Akicita Federal Full Time

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