About Me

Mail: Kulkarni.aashish777@gmail.com Mob: +919975638677

SUMMARY:
An adaptable marketer with a SMART (Specific, Measurable, Achievable, Relevant & Time-Bound) working approach, experienced in inbound and outbound marketing. Seeking a position to utilize skills and grow business by enhancing organization presence and brand value through content research strategies.

WORK EXPERIENCE:
ASSOCIATE MARKETING MANAGER, DECMAL POINT ANALYTICS | FEB 2023- UNTIL DATE
*Conducted comprehensive client and market research across UK, APAC, EU, and North American markets, identifying emerging opportunities and customer pain points; recommended optimal product solutions resulting in a 20% increase in customer satisfaction and a 5% growth in new client base.
*Worked closely with the Engineering team for website modifications, managed marketing operations & MarkTech platforms, resulting in increasing efficiency and task completing in timely manner.
*Developed and implemented email marketing and social media campaigns to nurture new leads, drive conversions, and grow organic followers (by 5% each week). Planned and carried out successful SaaS product marketing initiatives; created engaging content that turned prospects into customers.

SR.ASSOCIATE (MARKETING & SALES), CLAVAX TECHNOLOGIES | MAY 2022- AUG 2022
*Conducted comprehensive market and client research to identify new customer segments and their specific requirements, resulting in a 5% increase in customer base and a 15% boost in customer satisfaction scores.
*Implemented email marketing for converting prospects into clients in APAC and EMEA regions.
*Researched and developed content for marketing campaigns, increasing brand awareness and driving user adoption.
*Conducted five monthly product demonstrations for prospective clients with the aim of converting them into valued customers.

MARKETING EXECUTIVE CIVICA |OCT 2021- MAY 2022
*Created targeted content and participated in email campaigns using Eloqua for the UK region.
*Collaborated with the sales team to align marketing strategies, resulting in improved sales and customer retention.
*Utilized LinkedIn and Oscar-research.co.uk to verify leads and update the CRM for the outreach.

MARKET RESEARCHER, SALES & MARKETING EXECUTIVE FREELANCER, MULTIPLE MNCS | OCT 2015 – OCT 2021
*Conducted client and market research for the client (for a worldwide audience) in order to grow both the current and new clientele, clarify client needs, and suggest the best possible product solutions that raise customer satisfaction by 10%.
*Retained existing customers through consultative sales techniques, conducting product demos enhancing customer loyalty and repeat business.
*Performed Ghost Writing and executed content marketing strategies for diverse clients, optimizing PR activities and digital advertising.

DIGITAL MARKETING EXECUTIVE ,GLOBAL PROMPT PVT LTD (Start-Up) | OCT 2014 – OCT 2015
*Executed market research to identify needs of both current and potential clients in order to expand clientele by 5%.
*Planned and executed website campaigns, landing pages, and marketing emails for SaaS products in the NA region.
*Researched keywords and created targeted blogs, contributing to a 15% increase in revenue.
*Provided post-sales support and consultation to clients, catering customer benefit.

ACCOMPLISHMENTS:
*Earned certifications in Excel, 4Ps of Marketing, and Data Visualization using Tableau from Great Learning, enhancing team skills.
*Self-taught digital marketing concepts and gained certification in Discovery CRM, which gave me experience of operating various CRMs.
*Collaborated with Fortune 500 companies and ventured into entrepreneurship, displaying versatile experience.

EDUCATION
*Masters in Computer Science, University Of Mumbai, JUNE- 2014

SKILLS AND TOOLS
*B2B & B2C Sales & Marketing
*Digital Marketing
*Product Marketing & Sales
*Google Analytics and Ad words
*Hub Spot
*Eloqua
*Social Media Marketing
*Market Research
*Salesforce Marketing Cloud
*Oscar-research.co.uk
*Canva
*Apollo.io
*Python
*Email Marketing
*Klavio
*Zoho
*Copywriting
*Clickup
*Woodpecker
*Sales Navigator