Lead, Marketing Campaign Management at Humana in United States Full Time

Responsibilities:

• Manage technology, data, and digital assets.
• Guide technical teams and interface with Salesforce team.
• Advise on technology and data strategies for campaigns.
• Oversee technical organization and archiving of content.
• Drive integration of automation across multiple channels.
• Introduce innovative tools and technology in marketing.
• Advise on technology and data strategies for the organization.
• Ensure legal and regulatory compliance with marketing efforts.
• Guide preference & subscription management for marketing teams.

Requirements:

• Bachelor’s degree in marketing, communications, or related field.
• 8+ years of experience using marketing technologies.
• 2+ years of project leadership experience.
• Knowledge of Salesforce Marketing Cloud and similar tools.
• Proficient in handling large, complex data sets.
• Strong communication skills for senior leadership.
• Experience with healthcare-related data.

Benefits:

• Health benefits effective day 1.
• Paid time off, holidays, and volunteer time.
• 401(k) retirement savings plan with employer match.
• Tuition assistance and scholarships for dependents.
• Parental and caregiver leave.
• Career development opportunities.