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Responsibilities
- Create and drive a comprehensive content strategy that includes blogs, ebooks, webinars, email copy, podcasts, video scripts, etc.
- Be the head writer for the most critical pieces of content (~ 20% of your time) while dedicating the rest of your time to research, planning, and creating briefs for other creators.
- Manage the content calendar and oversee materials distribution across the go-to-market teams to engage the audience effectively.
- Monitor and analyze content performance, looking at metrics and feedback to keep on improving what we create.
- Work cross-functionally with Sales, Customer Success, and Product teams to generate ideas and deliver great results together.
Requirements
- Strong writing skills and a good understanding of what makes a piece of content great.
- Extensive experience in creating content plans across different forms.
- Drive to find the most effective content distribution strategies while owning the ongoing release process.
- Experience in creating content for international markets (US, ideally).
- Ability to research, analyze data, and understand metrics.
- Understanding of SEO best practices.
- Great attention to detail with curiosity to seek out new ideas and courage to use them.
- Strong project management and communication skills necessary for release management and a lot of cross-team collaboration.
Benefits
- Experience in creating various forms of engaging videos for different audiences.
- Portfolio that includes your different content pieces is appreciated.
- Ambitious and innovative culture that encourages looking for better ways of doing things.
- Team-oriented environment with personal accountability and support.
- Opportunity to thrive in a rapidly changing market.
- Autonomy and impact as the company grows.
